# Art directing web design > A presentation pairing restrained gray title slides with editorial layout experiments: crimson typography, monochrome adventure engravings, cutout-style text strips, oversized initials, a nine-panel diagram, and a comic-cover example. - Kind: Slides - Live deck: https://speakerdeck.com/malarkey/art-directing-web-design - Page: https://meetreference.com/v/ref-art-directing-web-design-cb69/ - Ready-to-use agent handoff: https://meetreference.com/v/ref-art-directing-web-design-cb69/agent.txt - Authorship: Not stated - Made with: Not stated - Model: not stated - Built with: not stated - Style: Decks; editorial, typographic, asymmetric, crimson, engraving, print-inspired, oversized type - Slides: 165 - Preview: a flip-through of inspected screenshots; open the live work to experience its motion and interactions. - Shared by Andy Clarke in Website: https://speakerdeck.com/malarkey/art-directing-web-design - Prompt fidelity: Unavailable in this entry. The recreation brief is written by Reference. ## Before you start Guidance from Reference, separate from the creator's instructions. 1. Read the reference and inspect the project, installed libraries, and available agent skills before writing code. Reuse suitable tools already present. 2. Prefer the creator-reported libraries and skills when they fit the task. Explain what useful additions help with, and install missing project dependencies or relevant skills from official sources when the environment and the user's existing permissions allow it. Respect the project's package manager and setup rules; do not ask again for routine setup already authorized. 3. Distinguish tools used by the creator from your own recommendations. A listed tool is not automatically required, and an empty tools or requirements list means the setup is unknown, not that nothing is needed. 4. Ask concise questions when missing inputs or choices materially affect the result: paid services, credentials, the user's assets, or a different production approach. Use existing answers and permissions; continue independent work while waiting. 5. If a useful library, skill, or service cannot be installed or used, explain an available alternative and its expected effect on quality, features, or effort. Get the user's choice before a material compromise; otherwise state the fallback and continue. Never silently simplify the result or claim to have used a tool you did not use. ## Recreating this deck This is a visual reference. No original creator prompt is available. The following brief was written by Reference after inspecting the work. Explore multiple layouts for the same subject while keeping a tightly limited accent palette. Pair oversized display type with a narrow, full-height illustration crop, then vary the rhythm using staggered colored text strips and a central image flanked by slim columns. Let giant initials interrupt and shape the surrounding text rather than sit above it. For a new subject, replace the literary passages and engravings with relevant copy and imagery, and increase body-text size for presentation-distance readability. 1. Open the live work or source and inspect the frame images below. 2. Adapt its layout, hierarchy, palette, and interaction patterns to the user's own content and brand. 3. Compare the result against the reference. Use your own assets and credit the original creator. ## What it looks like Written by Reference from the captured walkthrough frames, not by the creator. Editorial web design concept combining bold typography, wildlife illustrations, and infographic-style content. - Color: White and charcoal gray with strong crimson-red accents; wildlife imagery is mostly black and white. - Type: Large bold sans-serif headings and labels paired with a prominent red serif title; smaller text is compact and understated. - Framing: A white canvas presents multiple page and component mockups in a loose grid, interspersed with charcoal presentation slides. - Structure: The examples include a title slide, French editorial pages, wildlife image panels, an infographic section, a grid of empty image frames, and a bold red-and-black graphic. Dark gray slides anchor the presentation. Storyboard of the slides: https://meetreference.com/media/ref-art-directing-web-design-cb69/storyboard.webp - Slide 1: https://meetreference.com/media/ref-art-directing-web-design-cb69/f1.webp - Slide 22: https://meetreference.com/media/ref-art-directing-web-design-cb69/f2.webp - Slide 42: https://meetreference.com/media/ref-art-directing-web-design-cb69/f3.webp - Slide 63: https://meetreference.com/media/ref-art-directing-web-design-cb69/f4.webp - Slide 83: https://meetreference.com/media/ref-art-directing-web-design-cb69/f5.webp - Slide 104: https://meetreference.com/media/ref-art-directing-web-design-cb69/f6.webp - Slide 124: https://meetreference.com/media/ref-art-directing-web-design-cb69/f7.webp - Slide 145: https://meetreference.com/media/ref-art-directing-web-design-cb69/f8.webp - Slide 165: https://meetreference.com/media/ref-art-directing-web-design-cb69/f9.webp ## Links - View deck: https://speakerdeck.com/malarkey/art-directing-web-design - Original post: https://speakerdeck.com/malarkey/art-directing-web-design - Source and design credit: https://speakerdeck.com/malarkey/art-directing-web-design