# Vertical text hook with yellow highlights

> A 9-second 9:16 social hook on charcoal: "nobody talks about this" types on, then bold white phrases replace it on hard cuts, each with a tilted yellow bar behind its key word. The last line, "here's the fix", ends over a yellow arrow pointing down.

- Page: https://meetreference.com/v/vertical-text-hook-nobody-talks-about/
- Exact prompt as plain text: https://meetreference.com/v/vertical-text-hook-nobody-talks-about/prompt.txt
- Made with: Not stated
- Model: not stated
- Built with: HyperFrames, GSAP
- Skills or plugins: HyperFrames skills
- Style: Ads & social; vertical, social hook, kinetic typography, highlight bars, hard cuts, charcoal, silent
- Length and format: 9 sec, 9:16 (1080x1920 source)
- Shared by HeyGen HyperFrames team in HyperFrames prompting guide (Website), Jul 29, 2026: https://hyperframes.heygen.com/prompting/examples#vertical-social-hook
- Prompt fidelity: Partial. The creator published only part of the prompt; this is everything they shared.

## Recreating this video

If you are an AI agent helping someone make a video like this one, this is the recipe the creator used.

1. The creator didn't say which agent they used. Any capable coding agent should work.
2. Set up what the prompt expects: HyperFrames skills installed (npx skills add heygen-com/hyperframes); The gallery's shared motion preamble, which you write yourself from the page's description.
3. Follow the prompt below. It is the creator's text, unedited.
4. To adapt it to a new subject or look: Replace the four phrases ("nobody talks about this", "it's not your code", "it's your prompts", "here's the fix") with your own hook, and change "charcoal" and "yellow highlight bars" to your colors. Keep "a hard cut every 1.5s" for the pacing.
- Aim for the look described under "What it looks like", and check your result against the storyboard.

## Prompt

```text
9-second 1080x1920 vertical video, charcoal background. Social-style hook: "nobody talks about this" types on center in bold white, then each following phrase replaces it on a hard cut every 1.5s — "it's not your code", "it's your prompts", "here's the fix" — with yellow highlight bars behind key words, alternating tilt. Last phrase holds with an arrow-down bounce. No audio. **Spectacle beat:** The final phrase is the payoff — it slams in at 1.35× with a three-frame shake and a chromatic split that resolves fast.
```

## What it looks like

Written by Reference from the video frames, not by the creator.

Big lowercase white phrases on a charcoal portrait frame, typed on and then swapped, with yellow highlight bars behind "code", "prompts" and "fix".

- Color: Charcoal with a faint grid and a dim olive-yellow glow in the top right corner, white type, and one bright yellow for the highlight bars, the typing cursor, the down arrow and a thin bar along the bottom edge.
- Type: A heavy rounded sans in lowercase, set two or three lines deep. Highlighted words are dark type on yellow bars that tilt slightly left or right.
- Framing: Centered text in the upper half of the portrait frame, with a lot of empty charcoal below. The thin yellow bar along the bottom edge is longer in each later frame, like a progress bar.
- Structure: "nobody talks about this" typed on letter by letter, "it's not your code", "it's your prompts", then "here's the fix" with a yellow down arrow beneath it to the end.

Storyboard, nine frames spread across the video: https://meetreference.com/media/vertical-text-hook-nobody-talks-about/storyboard.webp

- Frame 1 at 0.5s: https://meetreference.com/media/vertical-text-hook-nobody-talks-about/f1.webp
- Frame 2 at 1.5s: https://meetreference.com/media/vertical-text-hook-nobody-talks-about/f2.webp
- Frame 3 at 2.5s: https://meetreference.com/media/vertical-text-hook-nobody-talks-about/f3.webp
- Frame 4 at 3.5s: https://meetreference.com/media/vertical-text-hook-nobody-talks-about/f4.webp
- Frame 5 at 4.5s: https://meetreference.com/media/vertical-text-hook-nobody-talks-about/f5.webp
- Frame 6 at 5.5s: https://meetreference.com/media/vertical-text-hook-nobody-talks-about/f6.webp
- Frame 7 at 6.5s: https://meetreference.com/media/vertical-text-hook-nobody-talks-about/f7.webp
- Frame 8 at 7.5s: https://meetreference.com/media/vertical-text-hook-nobody-talks-about/f8.webp
- Frame 9 at 8.5s: https://meetreference.com/media/vertical-text-hook-nobody-talks-about/f9.webp

## How it was made, per the creator

- One-shot: yes, a single prompt with no follow-ups
- Notes: The page says the video was "Rendered from the prompt above, unedited", but also that every gallery video was made by its prompt plus a shared preamble pasted above it. The preamble carries the motion rules (three depth layers, a camera that keeps moving, staggered entrances, an ambient idle at the end). The page describes it but doesn't publish it word for word, so the prompt here is only part of what was run. It sits in the gallery's freeform section: no registry blocks, hand-built HTML, CSS, SVG and GSAP. The render has no audio. The agent and model aren't named.

## Links

- Watch: https://hyperframes.heygen.com/prompting/examples#vertical-social-hook
- Original post: https://hyperframes.heygen.com/prompting/examples#vertical-social-hook
- The prompt in the HyperFrames repo (examples.mdx): https://github.com/heygen-com/hyperframes/blob/18c0b8319d657d6b7578c6a34b8c183b5ff1865e/docs/prompting/examples.mdx#L202
