
Search On dot-network identity
Google’s Search On 2020 identity pairs a rounded search-field title with repeated search text and delicate dot networks representing people, places, and things on pale color-coded backgrounds.
Build an identity for another event around a familiar interface shape, such as a search field or message box. Use one shared dot-and-line vocabulary to depict three topic categories, assigning each a distinct color family. Pair the diagrams with restrained labels and generous empty space so the system works at both title and section-card scale.
No creator prompt published. Reference wrote this brief. Copy for agent includes the brief, visual reference links, and setup guidance.
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Look notesby Reference
Minimalist Google Search On 2020 graphics with the words “Search On” and colorful dot-based illustrations.
- Color
- White and pale blue backgrounds with dark navy text and accents of Google-like blue, cyan, red, pink, and green.
- Type
- Clean sans-serif lettering; “Search On” appears large and bold, with smaller labels beneath the illustrations.
- Framing
- Spare, centered layouts with generous whitespace. Text and clusters of colored dots are the main visual elements.
- Structure
- The graphics progress from the “Search On” wordmark to abstract dotted forms and illustrations labeled “People,” “Places,” and “Things.”





























